Little Shop of Pins
Little Shop of Pins is an enamel pin and sticker company that has worked with some of the biggest brands and IP in the world: including Mattel, The Jim Henson Company, Paul Frank, Barbie & much more.
They had generated thousands of customers over the years, but were not serving them in a meaningful way. We set up a highly structured series of email marketing flows that offset that dramatically increased LTV, while also offsetting paid prospecting costs.
Contributions: Performance marketing, Email marketing, Organic social